About me

I am Amanda Thurston. Content Creator. PR Consultant. Brand Communications Expert.

With 15 years’ experience spanning reputable London and Bristol PR agencies including Wildcard, Seventy Seven (Fishburn), Four, and Speed Communications,  I am a hands-on PR and Copywriting professional with a proven track record in developing insight-driven strategies that get to the heart of a business story, creating compelling content to engage and inspire, and delivering meaningful campaigns with tangible results.

Working with consumer and b2b clients, my experience spans global brands – Nestlé, Bidfood, Nescafé, Hotels.com and Hyatt hotels through to smaller independents and start-up businesses including Indie Bay Snacks, The Spice Tailor, James Chocolates and Forthglade natural pet food.

Dafna Bonas, Founder, Indie Bay Snacks

“As a challenger brand, we need to work harder to draw attention and celebrate our successes. Amanda understood our brand and positioning intuitively, and immediately grasped who we were and where we wanted to go as a company. She has worked strategically to secure profile pieces featuring female founders in the national media, business growth stories in the grocery trades, and coverage of our new flavour launches in consumer lifestyle press.

“Amanda is not only a pleasure to work with, but has delivered some great results that have been important to our business success.”


Indie Bay Snacks

Jessica Symons, Brand Manager, Ahmad Tea

“We’re currently working with Amanda to run a trade campaign to support the launch of our new Natural Benefits range, and I’m so pleased to see it all coming together.

“Amanda is terrific and does such an amazing job. From crafting carefully considered thought leadership copy to knowing exactly how to get our brand seen in the right places, I love how forensic she is with detail. It’s so rare to get that with PR flair too.”

Ahmad Tea